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Beautiful India is Official Partner of the India House at The Paris 2024 Olympics

Master perfumers from three of the world's foremost fragrance houses, Robertet of France, Givaudan of Switzerland and Iberchem of Spain, have collaborated to capture the essence of India.

Beautiful India, a global luxury lifestyle brand from India, has made its global debut as the official partner of the India House at The Paris 2024 Olympics.

India House is the nation’s inaugural country house at the Paris 2024 Olympic Games, conceptualized by the Reliance Foundation in partnership with the Indian Olympic Association.

True to the philosophy, “The World is One Family,” 28 ingredients gathered from 22 countries across the globe join the ingredients from India, along with the glacial waters from the Himalayas, to create the Beautiful India experience.

Master perfumers from three of the world’s foremost fragrance houses, Robertet of France, Givaudan of Switzerland and Iberchem of Spain, have collaborated to capture the essence of India and create a sensory expression.

All Beautiful India luxury products are unisex, vegan, cruelty-free, biodegradable, hypoallergenic and free of parabens and phthalates. Every ingredient used is ethically sourced, as the brand says it’s committed to learning and enhancing its offerings to ensure that all its products are environmentally conscious.

Following the launch in Paris, the Beautiful India luxury range – comprising luxury perfumes, luxury candles, luxury bath and body care – will roll out over the next 12–18 months across select stores in Paris, Milan, Munich, London, New York, LA, Tokyo, Shanghai, Sydney, Moscow and Dubai. The India launch is scheduled for September 2024.

The brand will be available online by September 2024.

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